How Referral Marketing Can Help to Grow Your OTT App

Referral Marketing

For most business, Referral Marketing is the latest cost-effective alternative to acquire new clients. According to recent studies, referral marketing has turned eighty per cent of prospective clients into real ones. Here are some Referral Marketing statistics: 83% of consumers trust referrals from people they know (Source: Nielsen) Customers referred by other customers have a 37% higher retention […]

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Why to Create Your Own Messaging App like WhatsApp

create your own whatsapp

When you create your own WhatsApp like messaging app, you have the potential to enhance your business  by generating good revenue. This is because of the growing trend towards these messaging apps. Mobile data & analytics company, App Annie, in its Q2 2019 Market Index Ranking Report shows us that WhatsApp is the third most downloaded app on […]

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Why Instant Messaging and Voice Call OTT Apps are on Hype

OTT Apps

OTT Apps refers to “Over-The-Top” applications that offer services over the Internet, bypassing the traditional distribution methods. These applications are accessed over the internet using mobile data or Wi-Fi thereby eliminating the need to use the network of a service provider. An OTT backend usually handles all the media, users, subscriptions, security and rights of […]

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How to Monetize Your OTT App For High Returns

Monetize your OTT App

The best strategy to sell any item effectively is to combine gifts with it. While the size of the gift may not be too important, what attracts people most is the idea of getting a free product or service with their regular purchase. This is a common human psychology, and numerous businesses are following this pattern to […]

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5 Ways to Create New Revenue Opportunities with Mobile OTT Solution

Mobile OTT Solution

With the arrival of OTT apps, the telecom operators have been worried about the losses these apps continue to cause to their business. And keeping in mind its growing demand, it has become imperative for telecom operators to dive in and create own app with Mobile OTT Solution. But then the question arises, how can these apps […]

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The Death of Unlimited Mobile Data Plans

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With the constant smart phone penetration and availability of 3G, 4G data network, mobile internet users are constantly increasing. According to January 2018 data by statistica.com, the global mobile population amounted to 3.7 billion unique users. As of February 2017, mobile devices accounted for 49.7 percent of web page views worldwide & in 2018 it had increased […]

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5 Reasons to Consider Enterprise Messaging for Your Business

5-reasons-to-consider-enterprise-messaging-for-your-business

According to a recent study by mobileinsurance.com, an average person spends 90 mins of the day on their phone.  Business productivity now a days depends heavily on effective mobile communication.  Fast mobile messaging has become extremely important for productivity.  Almost 70-80% of internal communication within an enterprise will be conducted through messaging apps on mobile […]

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Enterprise Instant Messaging Speeds up Business Productivity

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In 2011, a group of researchers stated through a research that 54% of Chief Information Officers affirmed the positive sides of real-time workplace communication through Enterprise Instant Messaging Solution. That time it was just scholar’s prediction on future enterprise communication, without any clue to its future mayhem. That prediction has emerged as a wild truth; […]

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Which Mobile OTT Features Let You Win Tough Market Competition

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New study from Juniper Research has found that OTT (Over the Top) voice providers are expected to see an increase in their service revenues by 2020, reaching over $10 billion, representing a fivefold increase over the next 5 years.  As rightly said by Malcolm Gladwell, journalist, author & speaker, “Achievement is talent plus preparation”. What are the […]

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How Mobile OTT is Ruling over Telco Operator

Mobile OTT

A recent statistic states that, by 2019 the OTT market will have doubled or more in almost every aspect, and the number of global OTT subscriber will increase up to 333.2 million! But what about the telecom operators? It’s a really hard time for traditional telecom operators. A latest research confirms that 75% of Telco operators […]

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