A2P SMS Monetization – What’s Now and What’s in the Future?

A2P sms monetization

In recent years, P2P SMS volumes showed a negative trend due to the disruption created by OTTs. As there was a downward trend in voice traffic and P2P messaging, revenue shares of operators have declined. This let voice players and MNO’s identify potential revenue source Application to Person Messaging or ‘A2P SMS’. Nowadays many businesses […]

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