Why OTT Chat is Becoming More Popular than SMS Messaging?

Why Mobile message moving from SMS to OTT Chat?

Over the years, we have witnessed the trend of person-to-person SMS chatting declining day by day. This shift is taking place because of the migration of mobile SMS traffic to the OTT apps such as WhatsApp, Viber, WeChat, Facebook Messenger, etc. which are rapidly gaining momentum. By 2025, two-thirds of mobile connections will be on […]

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Increase Revenue with White Label Cloud PBX

White label cloud PBX

Transition to VoIP started two decades back, but many businesses are still in the process of making this shift. This means service providers in the VoIP Industry have the opportunity to help businesses in making this shift. Considering that there are around 400 million small sized businesses worldwide, service providers can generate significant revenue streams. […]

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Own Telco OTT Service – A Healer for the Telecom Industry

Own Telco OTT Service - A Healer for the Telecom Industry

Believe it or not, 75% of Telco operators have expressed concern about losing revenue to OTT players! (Source- Cartesian). This is one of the reasons for the entry of OTT in Telecom. Over-the-top (OTT) companies like Netflix, Skype, and Google are posing a serious threat to the telecom industry as customers prefer to use OTT […]

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Enterprise Instant Messaging App-Is Security the Utmost Priority?

enterprise instant messaging app security

72% of UK enterprises have banned the use of public instant messaging (IM) software due to security fears, discloses a survey published by ProcessOne. (Source- HSL Mobile) Does your heart beat faster when you think about your enterprise messaging security? The fear is obvious! Because, only ‘secure’ enterprise instant messaging can progress your workflow and […]

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Enterprise Messaging: 5 Reasons to Consider for Your Business

Enterprise Messaging: 5 Reasons to Consider for Your Business

According to a study, an average person spends 90 minutes of the day on their phone. Business productivity nowadays depends heavily on effective mobile communication.  Fast mobile messaging has become extremely important for productivity.  Almost 70-80% of internal communication within an enterprise will be conducted through messaging apps on mobile devices in the years to […]

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Why SMS Marketing is So Effective & How it Can Help Businesses

SMS Marketing

With businesses looking forward for more efficient ways to target customers that are on the move, SMS is emerging as a highly-effective type of marketing tool as it has a very high opening rate. Some studies suggest that opening rate of text messages is about 98%, which is amazing! Though it is a common misconception […]

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Top 5 Reasons to Upgrade Your Session Border Controller

Upgrade your Session Border Controller

Whether it is because of the lower costs or the latest multimedia messaging, conferencing and unified communications (UC) applications, SIP has emerged as a leading industry standard. However, like any other technology, there are several security issues related to SIPs and this is where SBCs play their part. Why You Need to Upgrade Your SBC? […]

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What is SIP Softswitch and How to Choose Best Softswitch Provider?

SIP Softswitch

We know that SIP i.e. Session Initiation Protocol supports voice calls, video conference calls, instant messaging and media distribution. When we talk about an SIP softswitch, we can simply say that it is a software switch that works with the help of SIP protocol. What does an SIP Softswitch do? Since SIP is amongst the […]

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