Content Whitelisting – Why You Need to Have it in Your SMS Platform?

sms content whitelisting

SMS Marketing today is an important strategy for most businesses as it helps in making the customers aware of new offers, discounts, and products or services. However, this medium is often misused which hurts the subscriber’s sentiments. In order to protect the interest of mobile subscribers, so that they receive better content, carriers adopt the […]

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Convert SMS Http API into SMPP – Overcoming the Challenges

Convert SMS http API to SMPP

The Application Program Interface and Short Message Peer-to-Peer are two common ways of sending SMS. HTTP API is popular way and scalable for enterprises  that wants to send between 50 and 100 messages at one go. On the other hand, this SMPP is suitable for large enterprises that has a large volume of bulk SMS […]

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Everything You Should Know About SMS Hubbing

SMS Hubbing

Do you have access to text messaging? Ask this question to anyone in the world, and the answer would be Yes! Today SMS is an essential form of messaging for business and personal communication. Text messages are sent by nearly 5 billion people, which equals almost 65% of the world’s population. The market value of […]

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A2P SMS Monetization – What’s Now and What’s in the Future?

A2P sms monetization

In recent years, P2P SMS volumes showed a negative trend due to the disruption created by OTTs. As there was a downward trend in voice traffic and P2P messaging, revenue shares of operators have declined. This let voice players and MNO’s identify potential revenue source Application to Person Messaging or ‘A2P SMS’. Nowadays many businesses […]

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How to Choose The Right SMS Platform for Business?

how to choose the right sms platform

An SMS Platform enables a computer to send and receive SMS over the global telecommunications network. The SMS Gateway translates the message sent and makes it compatible with delivery over the network to reach the recipient. In the early years, SMS Gateways were actual physical pieces of hardware, which consisted of SIM cards and embedded radios. Each […]

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