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Dubai World Trade Centre 13 - 17 October
Artificial Intelligence (AI) is no longer a futuristic concept; it’s the driving force redefining how global businesses operate, innovate, and grow. From predictive analytics to process automation and intelligent decision-making, AI is reshaping nearly every function of the IT outsourcing ecosystem. The global IT services outsourcing market, valued at USD 744.6 billion in 2024, is […]
Chat apps and social media messaging may dominate today’s conversations, but there’s a common misconception that SMS is outdated or irrelevant. In today’s digital-first world, we still rely heavily on those simple, automated texts in the form of banking transactions, OTPs, appointment reminders, and whatnot. These texts are known as A2P SMS – a massive, […]
In today’s digital age, softphones have emerged as powerful communication tools, eliminating the need for traditional telephony systems. Revolutionizing how communication used to work, softphones are software applications that enable voice and video calling by leveraging VoIP technology. By using softphone applications, individuals and businesses can unleash new levels of productivity and flexibility. Not just […]
In today’s ‘customer is king’ business landscape, call centers are not mere phone lines; rather, they are the forefront of customer experience. Whether it’s a small customer support team or a global contact center, the right choice for software can completely transform business performance and customer satisfaction ratings. But often things get confusing when it […]
What is call center software, really? In simple terms, it’s a software system designed to help businesses manage all their customer calls and queries from one centralized system. But in 2025, call center software is no longer just about answering calls; it is about unifying customer engagement tools like voice, chat, video, and social messaging […]
There was a time when OTT messaging apps were seen as telco disruptors. Platforms like WhatsApp, Telegram, and WeChat changed how people communicated, leading to a decline in traditional SMS and voice revenues. But here’s the shift – what was once a challenge is now an opportunity. Today, CSPs and telecom operators can use the […]
