With the arrival of OTT Apps, the Telecom Operators have been battling with the losses these apps continue to cause to their business. Voice and SMS revenue of Telco’s are hugely impacted by the free OTT apps like WhatsApp, We Chat, etc. According to a new study of Juniper Research, Mobile Operator voice revenue will fall […]
A2P messaging is one of the most powerful mediums for modern enterprises to communicate with their customer base. Businesses use text messages to generate leads and enhance the customer experience across several industries such as travel & tourism, BFSI, retail, health care, telecom, and a lot more. Some of the key drivers of enterprise A2P […]
